Support the Diversity center with your Sponsorship

Each year, The Diversity Center partners with a committed group of sponsors to ensure that Santa Cruz County remains a welcoming and safe place for the Lesbian, Gay, Bisexual, Transgender, and Queer (LGBTQ+) community.

A partnership with us will help you:

  • Develop a relationship with a brand-loyal audience

  • Send an affirming message to your LGBTQ+ customers and employers

  • Gain exposure to over 20,000 community members in Santa Cruz County

  • Make a meaningful statement about your stance on acceptance, diversity, and inclusion.


Becoming a sponsor of the Diversity Center is a win-win solution for everyone:

It helps us fulfill our mission to advocate for, support, and celebrate the LGBTQ+ community.

It helps you to increase your marketability by offering relatively low-cost but highly visible advertising and marketing opportunities to a niche market.

  • The Associated Press called the LGBTQ+ market “advertising’s most elusive yet lucrative market”

  • The LGBTQ+ market is the third largest minority market in the United States

  • Market analyses show around a whopping 90% of gays and lesbians report their purchasing decisions are positively influenced by corporate sponsorship of LGBTQ+ events and LGBTQ+ organizations.

  • The median household income for the LGBTQ+ community is higher than the national median

To discuss the many sponsorship opportunities big and small contact our Executive Director Sharon Papo.


Business Partner of the Year

Teresa Marlow has given an incredible amount of her time, talent, and treasure to The Diversity Center. In addition to her past service on the Board of Directors, she provided her real estate expertise to help us go from being at-risk tenants to becoming the owner of our Center’s building.

Teresa has also been an active supporter of the Santa Cruz AIDS Project, Surf City AIDS Ride, The CALI Project (Community Alliance for Lifelong Independence), SPIN (Special Parents Information Network) and RSVP for seniors, on top of running her own thriving real estate business. Teresa is a true champion in our community.